Sales Executive / Business Development Executive – B2B | New Business | Apprenticeships
Permanent | Full Time | Monday – Friday, 9:00am – 5:00pm
Office Based – Llansamlet, Swansea
Up to £30,000 per annum + Benefits
Driving licence required (occasional future client visits)
Not just another sales job.
This is your chance to open doors that genuinely change lives.
At The Training & Learning Company, every conversation has purpose. When you pick up the phone, you’re not simply chasing targets, you’re creating opportunities for businesses to grow, for teams to upskill, and for individuals to build meaningful careers through apprenticeships.
We’re growing. Which means we need someone who doesn’t just “do sales” but enjoys the challenge of starting conversations, uncovering potential, and turning curiosity into commercial opportunity.
If you’re confident, persuasive, resilient and motivated by results, you might be exactly who we’re looking for.
The Opportunity
As our new Sales Executive, you’ll be the spark at the very start of the client journey.
You’ll identify and engage UK employers, uncover apprenticeship opportunities, and generate high-quality, qualified leads for our Business Development and Employer Engagement teams. Your role is crucial, you create the pipeline that fuels our growth.
This is a fast-paced, target-driven environment based at our Swansea HQ in Llansamlet. You’ll be surrounded by a supportive, ambitious team who celebrate wins and back each other when it matters.
What You’ll Be Doing
Proactively reaching out to businesses via phone, email and social channels to identify apprenticeship opportunities
Engaging decision makers and confidently articulating the commercial value of our training solutions
Qualifying and progressing leads to build a consistent, predictable pipeline
Converting warm marketing enquiries into booked meetings and tangible opportunities
Handling objections positively and professionally
Maintaining accurate CRM records to support forecasting and follow-up
Working towards clear activity and revenue targets
Building strong professional relationships that encourage repeat business and long-term partnerships
You won’t just be “dialling for numbers”. You’ll be building real conversations that lead to real impact.
What Makes You a Great Fit
We’re looking for someone who is:
Experienced in outbound B2B sales with a track record of generating new business
Confident and engaging on the telephone
Skilled at building rapport quickly
Organised and able to manage a busy pipeline
Motivated by targets and driven by achievement
Professionally written and detail-oriented
Comfortable using CRM systems and Microsoft Office
Experience within apprenticeships or training is a bonus but not essential. We’ll provide full training. What we can’t teach is energy, resilience and the hunger to succeed.
What You’ll Get in Return
28 days’ holiday (including bank holidays)
Additional Christmas & New Year shutdown leave
35 hour working week (with paid lunch hour)
Medicash (health cash plan: a type of health insurance policy)
Specsavers eyecare scheme
Eligibility for NUS (TOTUM) discount card
Fully funded CPD
Genuine career progression opportunities
All expenses paid company events
Company pension scheme
Free on-site parking
A friendly, ambitious and supportive team culture
Why Join TLC?
Established in 2003, The Training & Learning Company is a respected UK-wide training provider with a reputation for quality, integrity and impact.
We believe learning changes lives and businesses. Our apprenticeship programmes support workforce development across multiple sectors, helping organisations grow stronger from within.
When you join TLC, you’re not just joining a company. You’re joining a team that believes in progression for learners, for employers, and for you.
Ready to build conversations that convert into opportunity?
If you’re ambitious, commercially minded and excited by the challenge of driving new business, we’d love to hear from you.
Your next opportunity could start with one conversation.
Pay: £30,000.00 per year
Application question(s):
How many years of sales experience do you have?
What type(s) of sales experience do you have e.g. B2B, B2C, face to face, telesales, outbound, inbound, etc?
Do you have a driving license, your own vehicle and the ability to drive?
What are your salary expectations?
Do you have a notice period? If so, please state.
How comfortable are you using CRM systems, Microsoft Office and similar software/apps?
Work Location: In person
